In this session you will explore how public narrative works: values, emotion & story structure; with a focus upon the “why” and the art of translating values into action through stories to shape a compelling collective narrative for system change. There will be a focus on collective identity and shared purpose, shaping the public narrative around shared values and behavioural expectations.
Who is it for?
This offer has been commissioned to directly support senior leaders across the North West (including but not exclusive to NHS Organisation Board and Sub Board post-holders, Executive and Governing Body Leads, Primary Care Network senior leadership teams and those working across system level roles) if you would like to discuss access further please contact us at firstname.lastname@example.org.
These modules are aimed at leaders working across systems who are in a position to share their experiences of system leadership
We are currently assessing demand and capturing expressions of interest for this module, please do use the link here to express your interest in any future modules that we make available.